THE JEWELLERY CLUB

For brands & companies

Merchandise redefined.

The first merchandise that starts with the giveaway.

Branded jewellery charms with an NFC chip. Handed out at your stand, they open your own members’ club – and turn giveaways into qualified contacts.

Book a callA personal call about your next eventRequest a sampleFeel the quality before you decide

No obligation

Sketch of a trade-show stand: a hand holds a branded jewellery charm while a host hands a gift bag to a visitor.

Today at the show.

  • No contact data
  • No continued connection
  • No measurable results
  • Sustainability?

After the show the giveaways are forgotten or thrown away.

Trade-show stand handing out branded bags, bottles and notebooks.

  1. Giveaway

    Why not give a reason to register the gift?

    One tap on the charm opens your brand’s registration.

    Gold charm with white enamel and a brand logo on cream silk.

  2. Registration

    Unlock exclusive benefits. Register & receive THE gift.

    1. Tap the charm
    2. Register in seconds
    3. Receive the gift
    NFC cards with charms, a registration screen, a members-only app screen and thank-you cards with bracelets.

  3. Member

    Members unlock exclusive benefits.

    Members discover your company in your own brand space.

    Woman confirming her registration on her phone, next to the members-only brand app.

  4. Contact

    From giveaways to relevant contacts.

    Illustrative example

    1. 1,000

      NFC giveaways

      distributed at your stand.

    2. 500

      Registered members

      register to receive their complimentary bracelet.

    3. 300

      Relevant contacts

      with qualified data & consent.

    Example split of 300 contacts
    • 120New prospects
    • 80Existing customers
    • 60Partners / suppliers
    • 40Other contacts

    Example figures for illustration. Actual results depend on your event and audience.

    A host hands a charm to a visitor, who registers on her phone and becomes a qualified contact.

  5. Business

    From relevant contacts to real business opportunities.

    1. Brand representative filtering members by product interest on a laptop.

      Step 1: Select

      Filter members by company, role and interest.

    2. Phone showing brand product news and exclusive benefits.

      Step 2: Activate

      Share product news and exclusive benefits.

    3. Brand representative in conversation with a client at a table.

      Step 3: Connect

      Start the right conversation at the right time.

    4. Handshake between a client and the brand representative.

      Step 4: Grow

      Turn conversations into lasting business.

One connection. Many possibilities.

Gold charm with white enamel and a brand logo on cream silk.

Your brand. Your member space.

  1. My benefits
  2. Events & invitations
  3. Products & news
  4. Company merchandise
Explore the member space

One registration.One private brand space.An ongoing connection.

Turn connections into experiences.

  1. Planning board for the next project in Milan.

    Step 1: Plan

    Think about upcoming opportunities.

  2. Choosing an event concept: a stand party or a rooftop event in Milan.

    Step 2: Choose

    Find the right concept and location.

  3. Selecting members and sending invitations on a laptop.

    Step 3: Invite

    Select the right members and send invitations.

  4. Guest tapping her charm on a phone at a rooftop event in front of Milan Cathedral.

    Step 4: Welcome

    Your existing NFC charm becomes the access key.

Just Events

We can take care of the rest.

  • Guest selection
  • Invitations
  • Registration
  • Event organisation
  • On-site check-in

Measurable connections.

Woman reviewing a brand insights dashboard on a laptop and phone.
Illustrative example

  • Know who they are.

    CompanyPositionLocation

  • Know what they want.

    Product AProduct BProduct C

  • Know what they respond to.

    NewsInvitationsEventsBenefits

  • Know when to reconnect.

    Upcoming exhibitionNew productLocal eventPersonal follow-up

Real data.Real interest.Real opportunities.

Extend your brand beyond the giveaway.

  • Gold bracelet and necklace with branded coin charms.

    Jewellery

    Bracelets · Chains · Charms

  • Gold cufflinks, tie bar and lapel pin.

    Business accessories

    Cufflinks · Tie pins · Lapel pins

  • Keyrings with branded charms and a leather strap.

    Personal accessories

    Keyrings · Bag charms · Tags

  • Gift box and pouch with branded pieces.

    Special editions

    Customer gifts · Employee pieces · Event editions

Discover our real products in a personal meeting.

Book a callA personal call about your next eventRequest a sampleFeel the quality before you decide

And there’s more to unlock.

Community, destinations and experiences – around the world.

Woman browsing the brand member space on a laptop and phone.
Sepia world map with routes to a Mediterranean villa, a sailing yacht and a city skyline.

The Jewellery Club – secret launch – spring 2027

Ready to redefine your merchandise?

Book a callA personal call about your next eventRequest a sampleFeel the quality before you decide

The Jewellery Club

Jewellery • Connections • Experiences

Two hands linked by Jewellery Club charm bracelets by the sea.

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